How To Write A Great Blog Post That People Read and Convert?

How to write a great blog post

Before you write a blog post first understand what a blog post is?

Writing a blog requires correctness, clarity, engagement, and delivery to the right audience within the shortest way possible while following the structure at the same time.

Blogs Posts are like blocks of information or a story displayed on a website. It can be written in both informal or the conversational style which depends on the readers and there tastes.

Read: 7 Genuine Ways To Earn Money From A Blog

Writing a professional blog post depends upon your personality, your approach to the subject, and the way in which your words are going to resonate with people.

Write A Great Blog Post In 6 Steps

In this post, we have covered all the simple steps that you need to know before writing an amazing blog post that people will love to read.

Remember it is a trial and error method so you have to test something by yourself but we can provide you with a basic understanding of how to write a great blog post.

Step 1: Research & Planning

It can take several hours before you you start writing your blog post because writing a good blog post requires knowing about the subject deeply and you have to study it before you write on it.

Many professional bloggers spent several days or even weeks before writing a blog post doing research.

However, it is important to spend the time because those critical hours before writing give few ideas of what to write.

Some people like to write their blog post-digital and some people like the old pen and paper way.

So before you even start writing you have to make sure that you have all the accessories that you need beforehand.

Many bloggers try to skip this planning and research phase but it cost them while writing the post as they could save time by doing their homework and that is considered a good blogging habit to have.

Step 2: Make an Interesting title

A good blog post features a topic, a story, or an idea that starts with an interesting title. Your title should be catchy charming and extensive. The best example to look for the titles of magazines and television news stories that put the users to click on links with ease.

If you don’t have an interesting title there is a good chance that your blog post will not be read by users.

It might not even perform less on search engines due to its boring title.

It is considered a good idea to run your headlines through the EMV title analysis tool to check the emotional marketing value of your title.

Also, you can use the IsItWP headline analysis tool that also tips on how to improve your headline.

Or you can even try OptinMonster’s new title analysis tool which is free and ensures that you write the most clickable SEO friendly title that will drive more traffic to your blog.

Step 3: A Informational Paragraph

The paragraph is the most important part of an article it covers the gist of information of your post.

Your paragraph should be well formatted because there is nothing worse than reading a blog post that is just one big paragraph. Most people look at the content before reading the paragraph therefore it always is recommended to separate your article with subheadings and important points.

Short paragraphs are preferred because they help readers to read your post easily and effortlessly.

You can use OptinMonster for your paragraphs to break into a few lines which gives your reader a better-looking paragraph to read but remember it is a paid service but it is well worth the cost.

Step 4: Bullets Points

Remember to include dots since they act as a road sine for your readers that lead the way and show them the important points that they should remember.

Bullet lists are best to highlight a point that people tend to check in a blog post while deciding to read it. If you highlight your best information with bullet points then they can easily judge your article on the bases of the key points that you mentioned.

Bullet points give readers a sense of a compact subheading that provides better information while giving enough spacing in your post that it looks good.

Bullet points a great way to increase your audience interest. So they will try to read the whole paragraph to know more about it if they like your points that you have made.

Step 5: Add Images, Pictures or Illustrations

The most favorite part of a blog post is not its paragraph but high-quality images that show the reader what the blogger is trying to tell him and help him get a better grasp of the topic.

There is another reason to add images on your post because if you have high-quality images that are optimized and SEO friendly then they can rank on google images pages and when people search for images on Google they might find your site through your image.

If you want free images for your post then you can use on Unsplash Pixabay. You can also use Foter since they contain the largest database of images free for anyone to use.

Step 6: Call to action

Your post cannot be considered a success if you cant convince the reader to take action on your website. The call to action button could tell your readers to leave a comment, share your blog post, follow you on social media, or to buy your products.

Make sure you clearly tell them what you want them to do and what’s in it for them.

A good call to action is easy to distinguish with the highlighted format. Since generally call to action invites the readers to share your content if they enjoy what they have read so far.


To write a great blog first you need to do the research and choose an interesting title, after that you can start writing your paragraph with bullet points and images in it.

That will simplify your post and give it a good structure to read. Lastly, there should be a call to action button which will lead the reader to do a specific thing that you want.

If you follow all these steps properly you will be able to write awesome blogs with just a little practice in no time at all.

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